Our Value System
- True state of affairs
- Targeted sell and buy
- Knowledge investing
- Study map by Google Maps in general.
- Incorporate old picture of Kuching to new pictures and other examples of development over time.
- Count the density of housing.
- Study UNIMAS and other college student demand for housing.
- Count the average value per point for land.
- See the topography to predict traffic jam. River will result in bottle neck at bridges.
- Study clustering of industries, zoning of the township. Shopping etc.
- Study business viability for opening new sites, eateries etc.
- Study business viability for opening Nursing Home, Recreational Home, Maternity Home, etc.
- Research into competition in estate agency practice. Study others websites.
- Study local developers and their products.
- Sama Jaya industrial zone blue collar workers, other potential segment of workers.
- Use foreign websites to inspire ideas.
- Literature search.
- Bank loans and statistics. How foreigners can get loan to purchase property.
- NAPIC data.
- World Bank Data
- REN database from LPPEH
- Data on phone number of illegal broker and scams. To avoid being sabotaged.
- Track tenant database to avoid irresponsible bad tenants.
- Sharing of customer database on sourcing for renovation among buyers and tenants.
- Repeat investors.
Digital Platform – Website Profile
- GEOLinking Advertisement as in findWHERE.info
- Claim Advertisement Referral Marketing Model as in findWHERE.info
- Feng Shui – niche area to consider but may be double edged sword
- VR or AR in digital technology
- Downstream contractor biz as in CONTRACT2U.com
- justLetak! EA Exam Quick Guide as in ESTATEAGENTEXAM.com
- Compare Agency Websites – analysis of Front-End Posting
- Multiple Language Websites – MM2H
- Q&A on investing in Real Estate
- Q&A on common layman problems in properties
- Q&A on legal matters in property transactions
- Presence of sales force in number.
- Committed sales force and ability to stay late.
- Even though there are no customers, sales force must be there.
- Need to work on Weekend Road Shows!
- Competition with other agency firms to get to sell.
- Tell what is enough. No need to give consultation.
Selective Data Marketing
- To develop a system of selection for best fit to statistics available in real estate in a locality.
- Using HP to shortlist properties for rental by sub-selecting elements or bases. Eg. Rental price range, proximity and expectation criteria.
- Study the critical pattern for better promote the property by looking into historical trend.
- Selling property to specific segment of uses. Showroom use for art studio or car sales.
Downstream Work-hailing Biz
- Set up a website or application with calendar
- Jobs in peak hours are more expensive compared to normal hours
- Jobs with specialty costs more
- Jobs with level of cleanliness varies with cost.
- Into peripheral sub-urban population which is untapped market – branding and segment marketing.
- Another source of income from Online Edu.
- Getting tenant for rental of biz and residential market.
- Prepare future contractors for downstream Work-hailing Biz.
- Sourcing for tenants and biz investors (big bosses)
- Mall management (tenancy mix)
- Economic prospects of various trades – consultancy.
Admin, 10 March, 2019